We’re an independent digital marketing agency, co-founded by a seasoned design specialist and a former Googler. We know how to make digital campaigns work to deliver high return on investment over and over.
We are here to help you connect your brand to your customers, without jargon, smoke or mirrors. We’re a small company with a big voice. Inside you’ll find friendly humans who love to get results.
Because there’s no ‘one size fits all’, we really take the time to understand your individual needs. We care about what we do, listen, work with you and provide the solution you actually need, not the one we want to sell.
Our PPC Team have both worked at Google & attended their prestigious training course ‘Elevator’. We build reliable PPC (Pay Per Click) campaigns & continually monitor & optimise performance.
Ensure your website is visible on search engines, like Google. We specialise in on-page and technical SEO. We continually monitor & optimise your site for the maximum organic traffic.
We specialise in the WordPress Content Management System. We design and create bespoke handcrafted WordPress Websites, including e commerce development We ensure your website isn’t just great to look at, but fast, and SEO friendly.
do you need Facebook Ads or someone to be your whole tone of voice? As a social media partner, we work with you, managing everything from posts content to full customer communications & reviews.
We are Google Partners with Shopping specialism, & Shopify Partners. So if you have a presence on the Shopify e-commerce platform, we can help you reach the right customers via Google Shopping Ads. (Pay Per Click)
We have produced graphic design for all kinds of business from small business and startups to public sector household names like Provident Financial. We can create the perfect design for your brand.
We are experts in Pay per click (paid advertising), including Search Ads, Display, Shopping YouTube & social media marketing. With an ex-Googler heading up our marketing team, we know what works for our potential clients – whether your goal is to increase awareness of your brand or look for more online sales, we can build a digital strategy will work for your business.
It may sound like we are stating the obvious, but we have a real passion for this stuff. When Andi founded Made By Factory, she loved design and code and wanted to build mobile-friendly websites for clients that looked great and didn’t break the bank. After the first few sites, She saw building websites was only useful if they had visitors drive results, so she turned to online marketing.
Founded by UX & web design nerd, Andi Wilkinson, Manchester marketing agency Made By Factory was selected as one of Google’s top 30 PPC agencies in 2017, and some of the team were invited to take part in their prestigious Google Elevator programme along with around 30 other partner agencies. Following this, Andi partnered with Googler Ben Tennant, who has managed advertising accounts and digital strategy for an extensive portfolio of major brands in the United Kingdom and beyond.
Our combined digital, paid ad skills and commitment to ongoing learning give us a unique and fresh approach to marketing through our many years of combined experience. We always focus on delivering the best results for our client,
Over the years we have worked with many clients & most are direct in what they want. A website, SEO or Pay Per Click, We know your problem is always the same. You want more leads. And the marketing strategy you think you want isn’t always the one you need to succeed. Those who desire SEO may find they get much better wins from PPC.
Conversely, A client who wants PPC might need a better website. A client who wants a new website may just on-page optimisation to generate more traffic. We always look at your goals and establish the solution you need, not the one we are trying to sell.
Your content strategy might be spot on, but there can be so many things that prevent you from ranking. Unless you’re an expert, you can’t be expected to know them all. A simple web health check can reveal the most common errors on a web page, preventing it from being visible.
Whilst your visitors only see a website’s pages, the scaffolding that holds it together has an important job to play. We find the most common issues with poorly coded websites, meaning many of the essential elements required to tell a search engine what your page is about, are missing. This is why even newer domains can get higher results than more established websites if they pay attention to those details that google loves.
A digital marketing campaign is only as good as it’s landing page. We will look at your existing web presence, to see if it’s standing in the way of your goals.
We are experts in technical and on-page SEO & our winning strategy can help your pages rank highly for well-performing search terms. We use a mixture of error fixing, page speed optimisation, subtle changes to the back end code & edits to the content. Changes like these can be the difference between your site appearing on page 3, or position 1-3.
After we have created our initial strategy we will address technical errors in the website’s code, giving us a clean slate to work on content changes. In our experience, we have seen some terrible seo practices with content. pages stuffed with keywords that don’t sound natural.
Content needs to be produced in a way that a search engine can index it, but not in a way that the user thinks it's nonsensical. Getting the user to your site may be a challenge, but it's only a small part of it. driven traffic needs to result in the desired action, a sale or an enquiry.
