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Latest Insights & Knowledge

36 Common SEO Myths You Love To Hate

In a world where everyone and their aunt thinks they’re an expert, it can be easy to get sucked into common SEO myths that sound too good to be true. From avoiding automated SEO and hiding keywords at the bottom of your page, to using that one search engine hack and putting your feet up when it’s done.
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What Is Link Building? 4 Simple Ways To Get Brand Loving Links

Link building strategies can transform your SEO & increase organic search traffic fast. Read our guide to what is link building & how to get backlinks.
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Remote Digital Marketing Agency: Meet The Faces Behind Factory

Remote digital marketing agency sneak peek! Meet the faces behind SEO and PPC agency Made By Factory and find out the apps & hacks that make them tick.
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SEO Content Writing Tips For Brand Love & Instant Conversion

If we had a penny for every time, someone asked us to reveal our on-page SEO content writing tips for guaranteed conversion of the RIGHT kind of customer. Let's just say our office may well be situated in Mauritius rather than Manchester right now!
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How to Use Keyword Types: 8 Types of Keywords for Search Traffic Success

When we live and breathe SEO and know all the hidden hacks for optimising organic search traffic, we sometimes forget that understanding keywords, and how to use keyword types, isn’t always common knowledge. So, sit back with a cuppa, and let us guide you through how to use types of keywords to get your digital content seen in no time!
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Social Media SEO: 10 Ways To Optimise SEO Using Social Media

The link between social media and SEO hasn’t always been clear cut. Some sit on the fence about the impact social media can have on search engine ranking, while others are adamant their Facebook profile is the key to their website success.The question is? How do you optimise your SEO strategy using Social Media?
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How I Manage stress in Digital Marketing (with ADHD)

Managing ADHD and stress is an interesting one for me. Many people think that means you are forgetful and scatty & trail off mid-sentence to talk about squirrels.
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Instagram Algorithms: 8 Genius Ways To Master Instagram Marketing

With just a few informed tweaks to your Instagram strategy, your grid could turn into real-life paying customers. The secret is understanding how Instagram's ever-evolving algorithms work and how to master them like a pro!
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Customer Engagement Tools Your Website Needs in 2021

In a world where almost everyone is competing amongst an increasingly noisy digital landscape, it can be easy to fall into the trap of focusing on one marketing goal: get more website traffic. All the hard work to increase site views isn’t complete without inspiring audience engagement when they get there.
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36 Must Have Shopify Apps For Your Store

For every eCommerce store owner, improving their sales & conversions have always been a priority, and why not? Everybody wants to make it big, and we understand that part well! Further, when you engage with Shopify as your reliable eCommerce platform, things just become easier for your business.
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The Digital Marketing Jargon Buster

This digital marketing jargon buster is for you if you don't know your PPC from your Pixel tracking, SEO from your SERPS, and your CRO from your CPC. It's a quick and handy A-Z of digital marketing terms you may hear when talking to a digital agency.
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On Page SEO Basics In 2021. Everything You Need To Know

SEO is widely considered a dark art. You may know one or two things about it. If you do those one or two things are likely to be 'keywords' and 'links'. So you know having some keywords in your website is essential, and you know backlinks are important.
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The 10 PPC Trends You Need to Know in 2021

Another Year and more tools roll out in the world of PPC. How are you supposed to keep up with the latest PPC Trends? Our PPC Trends in 2021 tells you all you need to know
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On-page SEO Checklist – The Complete Guide

A complete 25 point step-by-step guide to on-page SEO. This SEO checklist is suitable for anyone who has a website and thinks their SEO strategy needs a boost.
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How to Craft A Kickass Digital Marketing Brief For Your Business

Want to write a digital marketing brief & have no idea how to begin? Our Ex Googler Ben Tennant shows you how to craft a solid marketing plan.
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How Do Google Ads Work?

How do Google Ads work? We take a deep dive into the google ads auction and explain the magic formulas for high performance on google search
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10 Reasons You Need Managed WordPress Hosting

website to have blazing-speeds, solid security, and minimum fuss, you need to move it to a managed WordPress host.
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How Often Does Google Crawl A Site?

Are you wondering how often google crawls a site? The truth is no one really knows, but we can give you a good idea in this guide to the google web crawler
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