Category: Digital Marketing

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9 Essential SEO Tools for Checking Google Penalties

Oh heck! Your website has incurred Google penalties, and your beautiful, SEO optimised, conversion driving website has seen traffic take a massive dive.
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Our 6 steps to get digital marketing right in 2022

A handy guide to help you get digital marketing right. We answer 6 questions that all businesses need to consider before implementing a digital marketing strategy.
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Why work with a digital agency? Our Two Red Heads Reveal All

Why work with a digital agency? Is it worth the investment? I was asked these questions recently, and the answer – though it took 40 minutes to answer – can be broken down into five key areas. Last month Andi and I were invited to chat about digital marketing, running a business, and avoiding digital burnout on Kirsty Kianifard Wellness Entrepreneur Podcast.
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36 Common SEO Myths You Love To Hate

In a world where everyone and their aunt thinks they’re an expert, it can be easy to get sucked into common SEO myths that sound too good to be true. From avoiding automated SEO and hiding keywords at the bottom of your page, to using that one search engine hack and putting your feet up when it’s done.
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SEO Content Writing Tips For Brand Love & Instant Conversion

If we had a penny for every time, someone asked us to reveal our on-page SEO content writing tips for guaranteed conversion of the RIGHT kind of customer. Let's just say our office may well be situated in Mauritius rather than Manchester right now!
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Social Media SEO: 10 Ways To Optimise SEO Using Social Media

The link between social media and SEO hasn’t always been clear cut. Some sit on the fence about the impact social media can have on search engine ranking, while others are adamant their Facebook profile is the key to their website success.The question is? How do you optimise your SEO strategy using Social Media?
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How I Manage stress in Digital Marketing (with ADHD)

Managing ADHD and stress is an interesting one for me. Many people think that means you are forgetful and scatty & trail off mid-sentence to talk about squirrels.
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Instagram Algorithms: 8 Genius Ways To Master Instagram Marketing

With just a few informed tweaks to your Instagram strategy, your grid could turn into real-life paying customers. The secret is understanding how Instagram's ever-evolving algorithms work and how to master them like a pro!
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Customer Engagement Tools Your Website Needs in 2021

In a world where almost everyone is competing amongst an increasingly noisy digital landscape, it can be easy to fall into the trap of focusing on one marketing goal: get more website traffic. All the hard work to increase site views isn’t complete without inspiring audience engagement when they get there.
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The 10 PPC Trends You Need to Know in 2021

Another Year and more tools roll out in the world of PPC. How are you supposed to keep up with the latest PPC Trends? Our PPC Trends in 2021 tells you all you need to know
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Selling Online with Shopify & Google Shopping

If you are looking to improve your current online offering or to start your online shop from scratch, then the best solution could be just around the corner
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12 Digital Marketing Audit Checks To Maximise Your Performance

Whether you are marketing on Google, Bing, Facebook, LinkedIn or any other platforms available, it is imperative that you invest your time as well as your money
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Boost store sales with Local Inventory Ads

Our guide to Google's Local Inventory Ads. If you have a brick and mortar store, this could be the answer you've been looking for!
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Lose those Google position 1 PPC marketing blinkers!

PPC marketing success comes down to two factors, strong foundations & an evolving digital strategy - Don't get blindsided by focusing on the wrong things
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4 Key Pointers for Success with Mobile & Google Shopping

Mobile plays a huge role in our everyday lives - this should also be the case for your business sales. Optimise Google Shopping for mobile ASAP
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A Beginners Guide To Conversion Rate Optimisation

Everyone wants conversions, but what if your website was holding you back? Read our beginners guide to conversion rate optimisation and start getting results.
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How to use social media for marketing

When done right, Social media marketing is a tool that will generate consistent lead streams and revenues to a business. Read our guide to each platform.
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What Are The Benefits Of Digital Marketing?

A comprehensive guide to the benefits of digital marketing by former Googler Ben Tennant. co founder of Manchester Digital Agency Made By Factory.
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