Category: SEO Tips

Here's more articles in the SEO Tips category

5 Common WordPress SEO Mistakes & How To Fix Them

By Andi Wilkinson

Are you making these common WordPress Search Engine Optimisation mistakes? If you’ve invested in a WordPress Website, and are pulling out your hair at Google Analytics because not enough people visit your site. To get the click-through rates you need, look for the common WordPress SEO mistakes made by Website owners & how some tweaks could make an all-important difference to your SEO and search engine ranking. Mistake 1: Hidden…
Read More…

7 minutes

How To Do Keyword Research in 7 easy steps

By Andi Wilkinson

If you don’t have the foggiest how to do keyword research or where to start, then read on. If I can do this, anyone can.. Keywords. They are still the primary way people find what they are looking for online. This is why as content writers and marketers, we spend a lot of time on keyword research. The Good News About Keyword Research Is that anyone can do it with…
Read More…

12 minutes

7 Surefire SEO Strategies for 2019

By Andi Wilkinson

SEO can be pretty frustrating, and it can take a long time to get results. While that’s true, there are some strategies you can implement to make pretty rapid improvements. We are going to look at SEO trends share our SEO Strategies for 2019 in this post. SEO: The BAD news. Ok, so there is some bad news. While SEO is definitely ‘owned’ content, it’s not a ‘once saved always…
Read More…

12 minutes

How Often Does Google Crawl My Website?

By Andi Wilkinson

We’ve all seen some film where someone creates a website and ‘puts it live’ and within minutes the laptop ‘dings’ because someone is visiting. Whilst this is a really fun notion, and whilst we have run many a paid campaign and watched with bated breath as the clicks roll in, it still begs the question: When it comes to organic ‘owned’ content, how often does Google crawl my website and…
Read More…

7 minutes

9 Reasons Managing Your Website Can Kill Conversions

By Andi Wilkinson

Your project is finally launched on the web, the design and development team have tested your site for speed, optimised the pages for search and rolled it out like a shiny new car. You can’t wait to give it a test run. Like any car, it helps to have a bit of knowledge about how to operate it. Like how to check your oil & water, your tyre pressure, how…
Read More…

7 minutes

The Consumer Path To Purchase. Why SEO is Never Quite Enough

By Andi Wilkinson

If you are a business with an online presence, the end goal of your online presence is for people to buy your product or service right? Most of us know about SEO, but is that enough? Are you relying on SEO? So you have a website. Great! How are people going to find it? Ignoring all the offline methods, they are going to do one of two things. Search for you,…
Read More…

6 minutes
Image placeholder

About Made By Factory

Made By Factory is an award winning Manchester digital agency. Our core services include SEO, PPC, Web Design, Social Media Marketing & Remarketing. Founded by user experience & web designer, Andi Wilkinson; Made By Factory was selected as one of Google's top 30 PPC agencies in 2017, and invited to take part in their prestigious elevator programme. Following this, Andi partnered with Googler Ben Tennant who has managed advertising accounts and digital strategy for a large portfolio of major brands in the united kingdom and beyond.

Through our many years of combined experience, our combined skills in digital, PPC and commitment to ongoing learning give us a unique and fresh approach to marketing. We work with a range of ambitious business, from startups who take their digital marketing seriously, to growing brands, SMEs, FTSE and global organisations. Made By Factory is responsible for growing the visibility of companies online from local to an international scale.

Image placeholder

Why Choose Us

We are experts when it comes to Pay per click advertising, including Google Search ads, Display, Shopping & YouTube. With an ex-Googler heading up our marketing team, we really do know what works for our clients – whether your goal is to increase awareness of your brand or if you are looking for more online sales, we can build a PPC strategy that will work for your business.

Originally starting out as a small creative digital agency, offering bespoke website design for our clients, it soon became apparent the need was to create website optimised for seo and digital marketing campaigns.

If you are looking for a local and friendly creative agency based in manchester, who can work with a variety of digital platforms, and you are serious about your digital strategy, then we would love to hear from you.