Working with Andi and the team at Made by Factory has been a lovely experience. They’ve provided us with a responsive, effective website centred around user experience. The team communicated well throughout the project and continue to support us closely whenever needed. I would definitely recommend them.
PPC For Construction
PPC For Your Construction Company
Made By Factory is the PPC Agency specialist that your construction business needs. We develop and implement high-performing campaigns across Google, Facebook/Instagram, and Twitter & Offer full PPC Management led by our own Ex-Googler, Ben.
- Full Account Audit
- Account Build & Optimisation
- Ad Copy Writing &; A/B Testing
- Audience Segmentation
- Campaign Automation &Reporting
- We have a wealth of industry experience in Google Ads, Bing Ads, Yahoo Gemini and other PPC platforms – so you can rest assured that your campaigns are safe with us.
Why do you need to use a PPC Management Service for your construction firm? Pay Per Click (PPC) can be a success or a black hole for your business. The problem is anyone can set up a google account or any other PPC account and start running PPC ads in minutes. Without the proper expertise, though, you will lose at least 65% of your ad spend to an incorrect setup PPC campaign, and most of your clicks (and money) will be wasted. We are ranked in the top 20 PPC Agencies on Design Rush.
Get In Touch
Take your business to the next level
PPC, or Pay-Per-Click, is a digital marketing strategy that displays ads for your construction company at the top of search engine results. When someone clicks on your ad, you pay a fee. It’s an effective way to drive targeted traffic to your construction business.
The process starts with thorough keyword research to identify the terms potential customers are using to find services similar to yours. These keywords are then used to create targeted ads.
Setting a Budget
The company’s marketing goals often determine the budget, the competitiveness of the keywords, and the overall digital marketing budget. We can provide guidance based on industry norms and past performance
PPC allows you to target your audience based on several factors, such as location, language, device, and time of day. You can also use demographic targeting and audience targeting based on interests and habits.
Success is typically measured using KPIs like click-through rate (CTR), cost per click (CPC), and conversion rate. These metrics help you understand how effectively your ads perform and convert potential customers.
We continually monitor our campaigns. If your PPC ads aren’t delivering the desired results, it might be time to revisit your strategy. This could involve tweaking your keywords, adjusting your bids, refining your target audience, or optimizing your landing pages.
Recent PPC Projects
Google AdsGoogle Ads (formerly Google AdWords) PPC Management. We carry out thorough competitive & keyword research. It’s not just about ranking for specific keywords. Are people in your vertical actually searching for them? And what is your conversion rate? This is what we consistently improve for our clients.
Linkedin AdsLinkedin is a powerful social media platform with highly refined targeting capabilities.Target unique audiences with powerful targeting options with PPC marketing.
Microsoft AdsGoogle’s number 1 competitor for paid advertising, and search engine, Microsoft’s Bing search share is now over 21% of UK desktop searches.
Facebook & Instagram AdsCombine the power of the Facebook Pixel and PPC by marketing on 2 of the world’s largest social media platforms.This powerful marketing platform provides a variety of display advertising marketing formats.
Twitter AdsQuickfire social platform with high engagement levels.Twitter’s PPC marketing platform provides the opportunity to market through key formats.
What our clients say about us
Just a few nice things people have told us
I was referred to Made by Factory by a business associate and have found the team to be extremely knowledgeable and skilful. The team is always prepared to go “above and beyond” and offers a level of service that you simply don’t get from larger agencies. Made by Factory are a pleasure to work with and I would recommend them strongly to any interested partie
We have achieved over 18,000 new conversions on the website in the first six months. Each month, FR Jones and Son now consistently gain 14x more conversions than before becoming a client of Made by Factory!
Amazing company! Talented and very understanding about the needs and requirements of our company. Factory listens to everything we have to say and then portrays are requirements in an amazing way with the marketing.
Well done guys!
If you use a digital marketing agency with proven expertise in pay-per-click advertising, they can build a solid strategy that will lower cost per click and improve conversion rates and cost per acquisition. Paid search or any other campaign should not cost your company. It should be a highly profitable venture. A good agency will typically charge a percentage of ad spend.
The amount you spend on ads is often related to the overall size of the account and is usually between 15-20% of the spend. This is a drop in the ocean if you waste 70-80% into the void. A poor website can also result in poor quality score and higher cost of ads, as can badly written ad copy, lack of keyword knowledge and incorrect account setup. We are also an SEO agency, so we can work on your PPC campaigns in tandem with your SEO strategy to ensure you have a well-performing website.
We focus on using the best platforms for our client’s goal(s) – be that on Google Ads, Facebook Ads, Instagram Ads, Bing Ads, LinkedIn or Twitter – We are seasoned specialists when it comes to putting a solid PPC strategy in place, lowering cost per click and raising quality score across the board with our expert PPC management. Since we are also experts in web development, we can make sure all the wheels are turning for maximum results.
Get in touch with our team of expert Google Partner sidekicks today to start seeing real rewards from your digital investment & check out one of our awesome case studies. We are with you every step of the way.
What We’re Good At
With so many PPC advertising companies to choose from, how do you know who to trust? We are proven experts in Pay per click advertising, including Google Search ads, Display, Google Shopping & YouTube. With an ex-Googler heading up our PPC Agency, we really do know what works for your PPC Campaigns – whether your goal is to increase awareness of your brand or if you are looking for more online sales, we can build a PPC strategy that will work for your website, by lowering cost per click, and increasing conversion rate and click-through rate for your website.
We Do The Work
We don’t rely on machines to run PPC campaigns for us – we actually use our brains and constantly evaluate each PPC campaign to ensure our clients get the returns they deserve. Check our case studies for more information.
If you are unhappy with your current PPC campaign returns, speak to our team today and allow us to do a free, no-obligation PPC Audit on your account. With over 65% of digital marketing spend wasted in the UK, don’t become a statistic – we will ensure your budget is used to grow your business. We have no minimum spend requirement, so whether you are a seasoned spender or you are looking for a small business PPC agency, we can help.
Alternatively, if you are looking to start increasing your digital presence and have a budget available but don’t know where to start – Factory is here to help with your PPC marketing strategy.
Frequently Asked Questions About PPC
Have some questions about PPC? We will try to answer them here.Contact us
Strong Return on Investment potential, if done right
You set and control your advertising costs
Only pay for ad engagement or clicks.
Ultra-advanced targeting methods across Search, Display & Video marketing
Defined calls to action
Comprehensive analytics and “live” reporting