7th February 2020
These days, the term “Digital marketing” raises an extensive list of questions that need answering. Planning and being open to change down the line are two of the most important things in creating a strategy.
30th January 2020
If you’re investing in digital marketing for your business, then you need to ensure your budget is being used to its maximum potential. Regular digital audits are vital to your success if you want to
15th January 2020
Google Shopping is not purely an online sales tool. You can also drive customers to your bricks and mortar store by using Local Inventory Ads. Online shopping is great, but people still love the feeling
15th October 2019
PPC marketing success always comes down to two main factors – strong foundations and a constantly evolving digital strategy. Choosing the right road to PPC marketing success? When looking for real PPC success, you need
7th October 2019
If you own a business today, the chances are a big part of your marketing strategy is digital. Consumers spend their time online. This is evident in retail with a whopping 87% of purchases being
15th September 2019
As our mobile devices are now such a significant part of our everyday lives, it is worth noting that this also means they are a significant part of your business’ future success. If your business
13th July 2019
It’s Pretty much a household phrase for anyone in the world of work. But what are the benefits of digital marketing? Is it something you should just put on the back burner? At Made By
1st April 2019
If you are a business with an online presence, the end goal of your online presence is for people to buy your product or service right? Most of us know about SEO, but is that
7th March 2019
The Northern Business Exhibition is the largest show in the North of England and takes place in Manchester every year. This year we will be exhibiting on March 12th & 13th. See our profile here.
24th February 2019
On April 10th 2019, Google will change the way traffic is attributed in the Search Console, based on canonical URL data. Currently, performance reports credit all page metrics to the referring URL from a google
24th January 2019
Another Year and more tools roll out in the world of PPC. How are you supposed to keep up with all the latest PPC industry trends? Our guide to PPC Trends in 2019 has the
15th November 2018
Between 5-8 of November 2018, the tech extravaganza that is Web Summit rolled into Lisbon once more. Factory was there for the second year running to take in all that is hip and happening in
15th May 2018
Teaching at WordCamp London Last year at WordCamp London, I gave a talk on digital marketing. As part of the WordPress community in Manchester and beyond, I’ve been involved in WordCamps for some time. Speakers
8th January 2018
We are super chuffed to announce the arrival of a new partner in our small but growing digital team at Made By Factory. Enter Ex-Googler, Ben Tennant! Ben Tennant, joined Made By Factory on January
13th July 2017
As a Mancunians, We were “proper chuffed” to be picked for the Google Elevator programme. So my business was chosen as only one of thirty agencies in the UK. Chosen for what? Chosen to take
15th September 2016
Back in June after lots of hard work and studying, we achieved Google Partner status. What better way to celebrate this achievement than an invite to Google London for a Google Partners Badge Celebration event.
4th May 2016
This month, We teamed up with global powerhouse Google. Our mission: To offer local businesses access to workshops and services that will help drive more traffic to their websites. In turn, get them better business
1st December 2015
A fitting trip after I recently completed Squared Online Training with Google UK. On this gloomy Manchester morning, Danny, Jess and I – lovingly nicknamed #JamFam – boarded the Pendolino from Manchester to Euston; we
