Posts Tagged: WordCamp London
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Factory @ WordCamp Manchester
By Made By Factory
The fifth continuous year of WordCamp Manchester (WCMcr) took place at the end of October. We were all involved in one way or another with this epic event. (Yeah I am calling it Epic, no bias on my part as the lead organiser at all, honest). Andi contributed her classic retro pop art and brought her arty skills to everything from the posters to delegate badges. Andi also managed a…
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Taking Digital Marketing to WordCamp London
By Andi Wilkinson
Teaching at WordCamp London Last year at WordCamp London, I gave a talk on digital marketing. As part of the WordPress community in Manchester and beyond, I’ve been involved in WordCamps for some time. Speakers and guests attend WordCamps from all over the world to listen in on a variety of topics about web and business. I felt though, there was a missing piece of the puzzle. I mean, for…
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Factory @ WordCamp 2017
By Andi Wilkinson
There’s nothing like a good old WordCamp and ‘up Norf’ we pride ourselves on good old Northern hospitality. WordCamp 2017 was no different. This year marked another year for WordCamp Manchester at Manchester’s Metropolitan University. Around three hundred attendees came from all over to learn about all things WordPress This year as part of the organising team. I was responsible for a contributor day. When I first heard the term…
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WordCamp Manchester Design
By Andi Wilkinson
I love a good WordCamp and I have been happy to have been part of the organiser team for WordCamp Manchester for several years. The WordPress Community is a fantastic group of people and I have made lots of friends there. This year I led the design team for the 2018 Manchester Event. After the 2017 Event, I sat down with this year’s Lead Organiser, Hugo Finley in Mackie Mayor…
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More Articles from Factory
12 Digital Marketing Audit Checks To Maximise Your Performance
By Ben Tennant
If you’re investing in digital marketing for your business, then you need to ensure your budget is being used to its maximum potential. Regular digital marketing audits are vital to your success. Just like every other investment you make, it is imperative to check everything is on track to hit the goals that are in place. A digital marketing strategy should never be launched with a “set and leave” mentality….
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Boost store sales with Local Inventory Ads
By Ben Tennant
Google Shopping is not purely an online sales tool. You can also drive customers to your bricks and mortar store with Local Inventory Ads. Online shopping is great, but people still love the feeling of walking into a physical store and buying what they want there and then. Capture the attention of people who are searching for your products on their mobile devices and who want to buy now. Google…
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Our 6 steps to getting digital marketing right!
By Ben Tennant
These days, the term “Digital marketing” raises an extensive list of questions that need answering. Planning and being open to change down the line are two of the most important things in creating a strategy. When looking at your digital marketing strategy, there are so many questions to consider and here are just a few: You know your business needs to have a presence, but what sort of presence? Which…
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Why Your Website Speed is Everything
By Andi Wilkinson
If your website is slow, you can forget nearly everything else, your visitors will get bored and leave. like waiting for a meal, people aren’t going to stick around forever, and even if they wait this time, they won’t come back. What do we mean by page speed? Simply put, page speed is how fast the content on your page loads onto a screen, Not to be confused with Site…
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The 10 PPC Trends You Need to Know in 2019
By Andi Wilkinson
Another Year and more tools roll out in the world of PPC. How are you supposed to keep up with all the latest PPC industry trends? Our guide to PPC Trends in 2019 has the answers! Google AdWords Becomes Google Ads Last year, Google AdWords became Google Ads mainly because their platform outgrew the name ‘Words’ making way for interactive content, video and so many more options. Ad Copy is…
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9 most important PPC changes you need to know about in 2019
By Ben Tennant
As the dust starts to settle following last week’s Google Marketing Live event in San Francisco, Factory takes a closer look at the key Google Ads discussion points, Digital Marketing enhancements and PPC changes. Google Marketing Live provides Google with a platform to launch and discuss new marketing innovations that we can expect in the coming year and beyond. It is all about shaping the future of digital and Google’s…
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Who are we anyway?
Since you made it to the bottom of this page, you may want to know a bit about who we are. We're an independent Manchester digital marketing agency founded by Andi & Matt Wilkinson in 2013. In 2017 Andi & Co teamed up with data savvy ex Googler Ben Tennant & between them, they continue to create clever ideas for a vast range of clients across many sectors.
We have developed digital campaigns & online strategies for companies including Provident Financial Group, Movado and local government. Andi personally specialises in digital strategy for relevant online visibility and future proofed web development. She is a board member for Manchester Digital, a digital advisor for TSB & Enterprise Nation and has won several business awards
As a former Googler, Ben has up-skilled many digital agency owners and staff members to increase their knowledge and usability of Google’s products. He has been a keynote speaker for a Google Ads event at Google head office.
Matt is an accomplished photographer who has been nominated as a finalist in Landscape Photographer of the Year & has prints on sale in John Lewis Department stores. He has also had some of his product shots featured in GQ Magazine. Matt has shot high end products, hotels and restaurants & he's also a skilled graphic designer.
What Our Clients Like About Us
Because there's no 'one size fits all', we really take the time to understand your individual needs. We care about what we do, we listen, work with you and provide the solution you actually need, not the one we want to sell.