The Brief
Naturelly needed a site that could carry a retail brand with national reach. Their existing platform limited growth, slowed updates, and underplayed their positioning. They asked for a website that supported retail expansion, improved their direct-to-consumer channel, and kept pace with new products.
We built a WordPress e-commerce site designed for retail: lightweight and optimised for brand search capture. The structure supports future product lines, seasonal promotions, and retail partnerships without extra overhead. The design centres on clarity and conversion.
We rebuilt Naturelly’s product architecture, tightened their navigation, and simplified the buyer journey. We introduced structured content blocks for product storytelling, sharper product pages, and a checkout flow that reduces decision friction. The CMS now lets its team update ranges, bundles, and promotions without touching code.
Brand Awareness PPC Campaign
Branded search grew by over 400% after launch. Search visibility improved, the site converts reliably, and the brand presents like a national FMCG brand rather than a small challenger. The platform gives Naturelly room to scale without redesigns or rebuilds.
A snack brand aimed at children still needs grown-up infrastructure. The build gives Naturelly commercial weight, faster search recognition, and a site that works as hard as the product. Clean architecture, clear hierarchy, and brand-aligned design produced results quickly.
Ready to upgrade your digital presence?
We build sites that scale with your brand and give you room to grow. If you want a platform built for real commercial impact, we’re the team.
