Shopify growth marketing for brands that take numbers seriously
Made By Factory is a Shopify Partner and Google Partner for ecommerce and SaaS teams who live in their dashboards. We run PPC, paid social and email for stores that already sell and want sharper performance, cleaner data and fewer headaches.
Shopify growth marketing for brands that take numbers seriously
Made By Factory is a Shopify Partner and Google Partner for ecommerce teams who live in their dashboards. We run PPC, paid social and email for stores that already sell and want sharper performance, cleaner data and fewer headaches.
Ad Strategy
Shopify-first PPC and paid social
Outreach
Email and newsletter support for ongoing revenue
Team
Strategy, build and optimisation under one roof
Who It’s For
- Shopify or Shopify Plus brands needing ad management
- E-commerce and B2B teams with a marketing manager in post
- SaaS products that use Shopify for billing and need acquisition support
- Leaders who want a long-term performance partner, not a quick fix
- Businesses ready to invest a steady monthly media budget and email retainer
Why It Matters
- You need a team that understands feeds, tracking and margins
- Your marketing manager wants peers, not juniors learning on the job
- Boards and founders expect precise numbers they can trust
- Campaigns work best when PPC, paid social and email pull in one direction
- Clean reporting and steady optimisation free your team to focus on wider strategy
How it works
- Enquiry: You share your store URL, current channels, budget range and targets.
- Review: We perform a light audit of accounts, tracking and Shopify setup.
- Strategy: We walk through the findings, outline a plan and confirm fit on both sides.
- Proposal: You receive a clear scope with channels, fees, timelines and the first three months of focus.
- Kick-off: We run a structured onboarding, sort access, tracking and feeds, then build and launch campaigns.
- Ongoing: Weekly optimisation and a monthly review with your marketing lead keep performance and planning aligned.
What We Do
Discovery
- Audit Shopify, feeds, tracking and current campaigns
- Map products, margins, stock realities to channel strategy
- Review audiences, creative, messaging and email flows
Build
- Restructure Google Ads accounts for Shopping, Search and Display
- Build Meta campaigns for prospecting and retargeting, wired into Shopify data
- Set up or refit core email flows and newsletters in your chosen platform
Optimise
- Ongoing search term, audience and placement clean-up
- Regular creative and offer tests across ads and email
- Simple, honest reporting that ties back to Shopify revenue and key targets
Trusted By
Why hire us for this
- Shopify Partner and Google Partner with a performance-first mindset
- Senior team only; the people you meet are the people who run accounts
- Experience across fashion, manufacturing, auction, B2B and SaaS on Shopify
- Integrated view of PPC, paid social and email.
Experience
- £150k → £1.5m per month for one retailer via Shopping and paid social
- Years of e-commerce and PPC experience combined in a compact team
- Multiple Shopify brands supported across the UK and Europe
Need Better Shopify Performance?
If you lead marketing or revenue for a Shopify brand and want cleaner performance, better reporting and a team that speaks your language, send us your store URL, current media spend and main targets.
Blog
From The Blog
Selling Online with Shopify & Google Shopping
Selling online with Shopify. It’s something many brick-and-mortar businesses are now asking how it’s done. This blog post explains how. These are challenging times for…
Boost store sales with Local Inventory Ads
Google Shopping is not purely an online sales tool. You can also drive customers to your bricks and mortar store by using Local Inventory Ads.…
The Consumer Path To Purchase. Navigating The Messy Middle
Sell anything online? This blog post is for you. Whether it’s high-end retail products or B2B services, the end goal is simple: you want people…