WordPress Websites
Conversion Driven WordPress Design for Serious Business
Made By Factory designs and builds fast, clean WordPress sites that turn the right visitors into leads and sales for teams who treat their website as a core revenue asset
WordPress web design & development
We create WordPress builds for when you need your website to earn its keep. We focus on clear messaging, fast load times and friction-free user journeys that push visitors towards enquiries and sales. You get a site that looks beautiful, works on mobile, and gives your marketing team a proper asset to drive PPC, SEO, and email campaigns, reaching customers when they are searching for your product or service.
- Conversion Based Layouts
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Every key page is built around a clear action and a user path
- Speed As A Consideration
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Lean, well-coded WordPress themes that give you sub-two-second load on core pages with reliable hosting
- Easy to Update
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Modern CMS setup, custom blocks and sensible content structures so your team can publish without hassle.
Who Is It for?
- B2B brands with a WordPress site that feels tired, slow or off-message.
- Marketing leaders with pipeline targets who need their site to support paid and organic campaigns.
- Owner-managed businesses, stepping up from a basic brochure site to a real sales asset.
- In-house teams who want a specialist partner for UX, build and launch rather than hiring a full internal squad.
- Companies budgeting for a web project and expecting a clear commercial return.
Why Does It Matter?
- High bounce rates drain ad spend and kill the value of PPC and SEO.
- Confusing navigation and weak CTAs leak enquiries that should sit in your pipeline.
- Slow mobile performance wrecks both user patience and search visibility.
- An outdated design damages trust before a salesperson ever gets involved.
- A strong site multiplies the impact of every campaign you run afterwards.
How a typical project runs
- Initial strategy call to understand your business, current site and goals.
- Proposal, tier and scope. You receive a clear scope, recommended tier (Core, Growth, or Performance), investment range, and timeline, so you know exactly what you are buying.
- Discovery & UX. We audit, map user journeys, and produce a UX that aligns with your key goals.
- Design & build We design key templates and then build the site in sprints with regular check-ins and approvals.
- Content & tracking. We support content structure, form setup and monitoring, and integration with your analytics and CRM.
- Launch & refine We launch, monitor performance and agree on a shortlist of post-launch tweaks based on real data.
- Projects roll into ongoing optimisation. We don’t set and forget. We are here to support.
What We Actually Do
- Discovery
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- Audit your current WordPress site, analytics and tech stack.
- Run a strategy call to lock in business goals, KPIs and success measures.
- Map priority user journeys (who arrives, from where, and what they should do).
- Define sitemap, page hierarchy and core messaging direction.
- Recommend the right tier (Core, Growth or Performance) for your aims and budget.
- Build
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- Design key templates around those journeys and actions.
- Design modern, accessible page layouts with clear content hierarchy.
- Develop the site on WordPress with a custom theme and clean, maintainable code.
- Set up forms, tracking and integrations with your CRM and marketing tools.
- Configure content management so your team can update pages, blogs and landing pages without friction.
- Optimise
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- Tune performance for speed: images, scripts, caching and hosting recommendations.
- Apply on-page SEO best practice: titles, headings, schema and internal links.
- Test across devices and browsers for a smooth experience everywhere.
- Support launch, then review early data and suggest quick-win improvements.
- For Tier 3, layer in A/B testing plans and new landing page variants tied to campaigns.
Trusted By
Our Work
• Ex-Google co-founder with deep experience in PPC and search.
• Over fifteen years designing and building WordPress sites for B2B and service brands.
• Small senior team: your project runs with people who actually do the work, rather than a chain of account handlers.
• Web builds planned with PPC and SEO in mind from day one, so campaigns plug straight in.
• Strong track record with industrial, safety and tech clients who need clarity over fluff.
• Straight-talking, Manchester-born agency with remote delivery across the UK.
• Clear three-tier model so you can match investment to ambition without mystery pricing.
• 15+ years
Designing and building for the web.
• Dozens of sites
Delivered for B2B and service brands.
• Three Tiers Of WordPress Solutions
From launch starter to fully bespoke functionality for a focused, conversion-ready WordPress site
Need WordPress Done Right?
Send us your current website URL, your top three goals for the next twelve months, and a rough idea of budget, and we will come back with a suggested tier and approach or invite you to a strategy call.
