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Latest Insights & Knowledge

What Are The Benefits Of Digital Marketing?

A comprehensive guide to the benefits of digital marketing by former Googler Ben Tennant. co founder of Manchester Digital Agency Made By Factory.
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Should I Manage My Own Website?

With hundreds of web builders and automated marketing tools to choose from, suddenly anyone can have access to the tools to build and manage their own website or run digital campaigns. But without a solid understanding of the foundations, you could be causing harm to your business that could slow down or even stop your conversion process
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Made By Factory Are Greater Connected

Over the past three months, Manchester Digital Agency, Made By Factory have been part of a select cohort of digital companies based in Manchester to take part in the GM Business Growth Hub's Greater Connected programme. 
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Charity Grants from Google

Just think what a charity could do with $10,000 per month (£7500) of advertising, recruit volunteers, attract donations and share their story globally.
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Getting The Most From Your Email Marketing

Email marketing done right can lead your audience down a carefully crafted funnel and right in the path of your product or services
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9 most important PPC changes you need to know about in 2019

As the dust settles following the Google Marketing Live event, Factory takes a closer look at the key Google Ads PPC changes for 2019
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The Consumer Path To Purchase. Why SEO is Never Quite Enough

If you are a business with an online presence, the end goal of your online presence is for people to buy your product or service right? does SEO Help?
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Made By Factory Visit Google!

Made by Factory went to visit Google! This Article gives a brief run-down of our eventful day; we tasted some ale, typed 'Google' into Google & dined out!
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Factory @ WordCamp Manchester

The fifth year of WordCamp Manchester (WCMcr) took place at the end of October. Andi Wilkinson created the retro pop design for the event.
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Factory @ Web Summit 2018

Factory attended Web Summit 2018 in Lisbon, Portugal. Great location, speakers, exhibitors, attendees and shared knowledge. Read about our experience.
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Made By Factory Go Global. 3 Trips With Enterprise Nation

The Made By Factory Team Embark On Three Go Global Trade Missions Across The World Led By Enterprise Nation. We Visit Dublin, Amsterdam And Singapore.
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We Are Invited To Downing Street!

This month Andi, our creative director went to an exclusive meeting, held at 10 Downing Street. to look at how the government can help small businesses.
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Hand-Picked For Google Elevator - Elite Google Partnership Programme

As a Mancunians, We were “proper chuffed” to be picked for Google Elevator. So my business was chosen as only one of thirty agencies in the UK.
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WordPress Contributor Day for Dummies - A Guide

I'm currently working on organising the contributor day for WordCamp Manchester so here's my guide to WordPress contributor day for dummies
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Taking Digital Marketing to WordCamp London

I spoke about digital marketing at this year's WordCamp London and how you can improve your overall online presence. Watch the video.
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Helping Businesses Go and Grow Online With Enterprise Nation

This week we held the first of our training sessions for small and micro SMEs in Manchester with Enterprise Nation and their Go and Grow Online programme.
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Made By Factory Are Joined by Googler Ben Tennant

We are super chuffed to announce the arrival of a new partner in our small but growing digital team at Made By Factory. Enter Ben Tennant!
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Creating the Manchester Wapuu

Read about how we created this lovely, little bumblebee manchester Wapuu for WordCamp Manchester, 2015. Created for the symbol of the city.
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